Tuesday, May 5, 2015
Sunday, November 28, 2010
Not an email, a phone call, or any other kind of notice that I was suddenly and clandestinely rejected from Google Maps.
After about 2 months of no phone calls coming in, I wondered... Is there a problem?!? I show up here and lookee lookee, someone has quietly turned off my marketing. This feels sneaky and underhanded.
We have based much of our presence upon Google and working with them as a partner, and this is how they repay us?
I have been an early adopter, a survey filler outer, standing on my head to be a part of what they do. And this is how they repay us?
After all of the trust we have placed in this company, despite warnings to the contrary, we have trusted them to treat us and the services we provide fairly and honestly.
But now, they treat us like we are strangers whom they have never met.
It is time to rethink our relationship with this company, and develop solutions that do not put them at the core of our business.
I recommend a boycott of all Adwords and Adsense usage from each Places user who has been rejected without notice and without reason.
There are many other avenues to advertizing your site and monetizing it. Many of the monetizing options are much more efficient and can put more money in your pocket than Adsense.
Join me and support this sentiment by telling the world this is a useful post below.
Saturday, November 13, 2010
Thursday, November 4, 2010
Oh boy am I behind on the times. There are LOTS of sites out there. http://thenextweb.com/2009/11/03/google-friend-connect-reaches-8-million-unique-users-month/
Monday, June 14, 2010
I recently sat down with the founders of the recently opened Eagle Rock Brewery to discuss what it took to start your own brewery. It is not an easy task, to be sure. They are the first brewery to open in LA in over 50 years. Regulations and restrictions abound, as "The Man" likes to hold a brutha' down. Got $500k to a million bucks, a penchant for backbreaking labor and two years of free time? Then read on. If not, read on anyways because we all need a reasonable cost/solution to allow more brewers to share their beers with the community.
The first step in starting a brewery in Los Angeles is deciding on one of two paths: a manufacturing environment or a restaurant/brewery. M2 or M3 zoning (medium or heavy manufacturing) is required if you will be a stand alone brewery without any food offerings. This severely limits your options for locations, requires you to be paying rent (or a mortgage) while waiting over one year for your permitting/inspections, and pouring beers at your facility is another matter entirely.
The second option is to start a restaurant AND a brewery in a retail environment. While it does allow you to have some income while you are giving reach arounds to bureaucrats, shopping for (hopefully used) equipment, and greasing the palms of police and inspectors, you have to start two businesses at once (and the cost of the location is higher). My long time friends at the Pineapple Hill Saloon And Grill (I sold them a home, the best deal of the century!), a restaurant/bar, can tell you that just running a bar and a restaurant together is tough. Starting both businesses on your own can be enough to give you an aneurysm.
So equipment and permitting can cost as little as $50,000 but paying rent/mortgage on a location for a year and a half or longer can run hundreds of thousands of dollars while you are waiting for permitting and inspections to go through. Does anyone have input on how to reduce or eliminate this cost?
People interested in investing in, partnering, offering a location, or otherwise helping accomplish starting a brewery: contact me!
To read in-depth about starting your own brewery, this book is a winner:
Thursday, June 10, 2010
So lets ruin the secret: If you know of one of these Belgian breweries, drop a line here and tell us about it.